About Us

About Us

Welcome to Headstart Direct, LLC — where beauty, style, and wellness come together. HEADSTART DIRECT, LLC

At Headstart Direct, we believe luxury isn’t just a label — it’s a feeling, an experience. That’s why each of our collections is crafted with care, combining expert craftsmanship, purposeful design, and lasting elegance. HEADSTART DIRECT, LLC

Who We Are

We are a beauty & fashion brand serving both men and women. Our offerings include premium hair and skin care lines as well as stylish apparel under various labels such as California Girl Spa, VLUX for Men, and California Girl Apparel. HEADSTART DIRECT, LLC

Whether you’re seeking skincare products, grooming essentials, or fashion-forward pieces, Headstart Direct is committed to delivering high-quality items that enrich your daily routine.

Our Philosophy

  • Wellness meets style: We don’t see beauty and self-care as separate from how we dress or present ourselves — they’re intertwined.

  • Craftsmanship matters: Each product is carefully designed and produced with attention to detail and durability in mind.

  • Elegant with purpose: We aim to create pieces and products that don’t just look good — they feel good, perform well, and last.